League & Company

At League & Company, we’re firm believers that play is not just a pastime, but a vital component of living life to the fullest. It’s about bringing people together, creating connections, and sharing unforgettable moments. And, let’s be honest, sometimes it’s about dominating the competition and running up the score.

With that, League & Company is raising the game with our design-forward take on traditional yard games. Using high-quality materials and attention to detail, we make games that stand out from the crowd and make play accessible, stylish, and fun.

So if you’re looking to bring people together and elevate your next backyard gathering, look no further. From traditional bocce ball to contemporary pickleball, our timeless games perfectly complement any setting. Life’s too short for boring yard games.

Photoshoot Work

Back in 2022 I was in charge of our lifestyle photoshoot. I owned the shot list, finding a photographer and models, styling, location, as well as some subtle retouching to get the assets correct for specific platforms. We had a great day on set, and it was a blast working with all of our amazing talent. Photographer: Katy DeZellar

Brand Guidelines

As Art Director for League & Company, I was in charge of revamping our Brand Guidelines and Social Media Strategy. To start, I wanted to finalize a brand standards document that our entire team could use as a staple moving forward. I designed the deck and created our brand mood, voice, and tone. Click the image below to view the entire deck.

Illustrations

Here are a handful of illustrations created for possible apparel items, trade show assets, or social media/email content. The XOXO illustration was posted on Valentines Day.

Holiday Campaign

For the 2022 holiday season, we wanted to have some fun with the brand in preparation for gifting season. I shot some fun content in-house and we created these assets for social media and an email campaign. I photographed the images, retouched the images, created copy and pushed all assets live via email and social media platforms.

Social Media Assets

Here are a handful of my favorite social media assets for League & Company. We love a good play on words, and social media is a great place for us to have fun with some of our amazing photography.

Play Dates

Play Dates is League & Company’s giveback initiative. We believe everyone should be able to experience the joy of play. So, our team will donate games to communities or organizations that we think could really benefit from the power of play. For local events, our small team will travel to the location and spend some time playing these games with the residents. We’ve had a lot of fun with this program, and a lot of great feedback. I created the logo for this program along with the social assets for our various platforms.

Misc.

Illustration work and apparel design.

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